The rivalry between Apple and Windows is almost as old as time itself, but with Apple finally coming out on top as the superior system Microsoft is taking to some bizarre advertising techniques to keep consumers interested. In an effort to generate some hype around the release of their new Windows 7 operating system, Microsoft has sponsored Burger King Japan to release a seven (yes, 7) patty Whopper burger to celebrate. What’s next?! How about throwing a Windows 7 party to celebrate the features of the new operating system? What a great idea, so here’s a six minute “how to throw a Windows 7 party” video released by Microsoft: (Seriously, this is for real…?!)
YouTube link: http://www.youtube.com/watch?v=1cX4t5-YpHQ
I think I’ll skip the burger and party stick with an operating system that works, thanks! It is worth noting, however, that if Apple were to join in on this promotion they’d win again. Surely the sixth major release of Mac OS X deserves at least ten patties. Maybe even sixteen!
-Sean.
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Sean.Perrin
The Exscribition 